Bauer Kerrang

Kerrang

3,169 Postal Addresses 25,511 Email Addresses;

Background

Kerrang is one of the UK’s largest and most powerful youth brands, having been at the epicentre of heavy rock music culture in the UK for the last 25 years. Kerrang.com is all about Living Life Loud. It features the latest rock news, interviews, competitions, merchandise and live streaming of Kerrang! Radio and is known for its exclusive news, competitions and videos. The site is seen as an integral part of the “scene” rather than simply commenting on events. The hugely popular forum is a perfect example of this.

Recipients can also subscribe to the Kerrang! Noiseletter, a weekly email newsletter containing up-to-date news, special offers, exclusive competitions and gig tickets.

15-34 year olds (primary age range is 16 – 24)
52% male and 57%
ABC1 41% work full time with 54% studying.

Kerrang! fans are sharp, rejoice in their individuality and are above all fanatical about their music.
68% download music from the internet. The data is collected from website registrations and newsletter subscriptions and is always fresh and up-to-date with 100% of subscribers having opened a newsletter within the last 3 months.